You want publicity? Forget doing your own PR or hiring an agency. Date George Clooney instead!
Aaaah, Mr. Clooney, the classically handsome, resolute bachelor with a winsome charm and a wicked prankster. One of Hollywood’s sought-after A-list actors, as well as sought-after boyfriend.
Clooney is a movie studio’s dream, but these days, seems to have become an inadvertent PR agent – not for himself, but for the lovelies who have had the luck of being draped on his arm by virtue of being his girlfriend. The ladies who have scored a date (and/ or more) with this dreamy hunk have each become a mini-celeb in her own right because of her association with George.
Not a bad gig, considering the (ensuing publicity) and perks and benefits of being George’s gf:
1) Jet-setting – Hello, Lake Como! What gal wouldn’t want to be spirited away to romantic Italy in a romantic castle nestled along Lake Como? Hello photographers, attempting to spy and shoot juicy photos while on vacation. Jet-setting always garners instant fame, especially when traveling with the perpetual single, but oh-so-fun, George Clooney.
2) Traipsing down the red carpet – For Hollywood, the “red carpet” has become synonymous with fame and major publicity. Walking the red carpet at events like the Oscars, the Grammys and other high-visibility celebrity parties is like gracing the threshold of a royal ball and being officially announced by the guard. This can’t-miss walk-of-fame guarantees a published photo on every major online and print celebrity magazine.
3) Becoming an A-lister – In the ABC’s of the Hollywood, hitting the “it list” and getting spotted with “A” team means hobbing ones knob in some of the swankiest places in town. No more standing outside for hours behind the velvet rope, hoping to get into the restaurant or club. Being a close friend of George is an upgrade from “obscurity” to “celebrity”. Quite a publicity feat!
4) Dior or Armani (or Wang or Cavalli or….) – Playing dress-up becomes reality. Like a rags-to-riches story a Clooney girl gets transformed from ordinary gal to red carpet diva (see #2) as she gets dolled up in the designs of superstar couturiers clamoring to outfit her in their latest creations. What an ideal publicity win-win for all parties involved! (Does she get to keep the dresses?)
Though it may be entirely far-fetched for most to end up becoming George’s girlfriend in the near (or distant) future, the chances of you garnering mad publicity for your product or service has more possibilities than you realize. Become a celebrity in your own right and maybe, just maybe you may end up rubbing elbows with this famous bachelor at some fancy event.
This post was inspired by an MSN.com video article on the perks of dating George Clooney. As a publicist, I always have to keep up with the stories (or gossip) du jour and make it relevant to my world of PR and publicity. I hope you enjoyed this!